Class 7 Social Science - Social and Political Life (Civics) - Chapter Understanding Advertising NCERT Solutions | Making an advertisement requires a lot o

Choose two of your favourite print advertisements. Now, look at each of these and answer the following questions:  

a.What visuals and text are being used in these advertisements to attract my attention? 

 b.What values are being promoted in these advertisements? 

c.Who is this advertisement speaking to and who is it leaving out?  d.If you could not afford the brand that is being advertised, how would you feel?

Can you explain two ways in which you think advertising affects issues of equality in a democracy?

What do you understand by the word brand? List two reasons why building brands is central to advertising?

What made Swapna sell the cotton to the trader instead of selling at the Kurnool cotton market?

In this chapter you have read that health is a wider concept than illness. Look at this quote from the Constitution and explain the terms ‘living standard’ and ‘public health’ in your own words. An important part of the Constitution says it is the “duty of the state to raise the level of nutrition and the standard of living and to improve public health. ”

Use the terms ‘constituency’ and ‘represent’ to explain who an MLA is and how is the person elected?

Are the statements given below true or false? Support your answer with the use of an example :
(a) All societies do not think similarly about the roles that boys and girls play.
(b) Our society does not make distinctions between boys and girls when they are growing up.
(c) Women who stay at home do not work.
(d) The work that women do is less valued than that of men.

How do you think stereotypes about what women can or cannot do, affect women’s right to equality?

In what ways does media play an important role in a democracy?

In what ways is a hawker different from a shop owner?

Describe the conditions of employment as well as the wages of workers in the garment exporting factory. Do you think the workers get a fair deal?

Re-read the box on Article 15 and state two ways in which this Article addresses inequality?

What are the different ways through which the government can take steps to provide healthcare for all? Discuss.

In what ways was Omprakash Valmikis experience similar to that of the Ansaris?

You have read about the ways in which the media ‘sets the agenda’. What kind of effect does this have in a democracy? Provide two examples to support your point of view.

Can you give this diagram a title? What do you understand about the link between media and big business from this diagram?

Use the terms ‘constituency’ and ‘represent’ to explain who an MLA is and how is the person elected?

What is the difference between the work that MLAs do in the Assembly and the work done by government departments?

How do you think stereotypes about what women can or cannot do, affect women’s right to equality?

In what ways is a hawker different from a shop owner?

Make a list of toys and games that boys typically play and another for girls. If there is a difference between the two lists, can you think of some reasons why this is so? Does this have any relationship to the  roles children have to play as adults?

If you have someone working as a domestic help in your house or locality talk to her and find out a little bit more about her life – Who are her family members? Where is her home? How many hours does she work? How much does she get paid? Write a small story based on these details.

The Government of India passed the Disabilities Act in 1995. This law states that persons with disabilities have equal rights, and that the government should make possible their full participation in society. The government has to provide free education and integrate children with disabilities into mainstream schools. This law also states that all public places including buildings, school etc., should
be accessible and provided with ramps. Look at the photograph and think about the boy who is being carried down the stairs. Do you think the above law is being implemented in his case? What needs to be done to make the building and accessible for him? How would his being carried down the stairs affect his dignity as well as his safety?